Last December, I connected with Third Rail Creative to build a library of seasonal images for Horizon Bank’s website. Horizon Bank is an Austin and central Texas based institution. They wanted to highlight Austin’s small town feel and big city future on every page. Because they plan to use these for the web, the final files needed to be in banner format with room for copy. I’ve worked closely with the art director to put together a list of iconic locations - I made sure to visit the iconic locations, and spent the rest of the time out on foot capturing the day as it unfolded. I value being able to shoot what I see in the moment, it comes naturally. The images reflect that sense of freedom and abandon, a stark contrast to a bank’s typical buttoned-up appearance. After a long year of being locked up it feels so good to have such a long leash.
We’re still looking for iconic landscapes around town. What says Austin, or Central Texas to you?
Leave a comment, or reach out on Instagram to let me know.
