Since 2017, I have been photographing Goodwill Central Texas’ campaign for Halloween. It’s their biggest advertising push for the whole year. Goodwill’s in house production team is one of the best I’ve ever seen. They do all of the casting, usually real people, and they do all of the wardrobe styling and costuming. Goodwill National creates “new” pieces for Halloween but the production team does the bulk of the work sourcing straight from the floor at Goodwill stores. This project has always been a lot of fun and I really love working with such an incredible team in house at Goodwill Central Texas.
Production Assistant: Melanie Blythe Booe
HMU: Tiffany Hampton
1st Assistant and Digital Tech: Marie Ketring
Crazy 80s
Of course we had to capitalize on the Barbie craze!
Cowboy, the ole’ standby.
Finally Goth girl, definitely not Wednesday.. and Dracula 🧛🏻♂️ 🩸